MYTH
FACT
Cable doesn't want to carry the NFL Network, Big Ten Network, Fox Sports Regional Networks and ESPN360. Cable wants to offer the NFL Network, Big Ten Network, Fox Sports Regional Networks and ESPN360 and give their customers the choice to watch and pay extra to receive these services, and additional programming. Cable doesn't believe that all customers should be forced to pay for something that only benefits customers who are willing to pay extra to watch very expensive sports programming.

Customers may miss a home team game.

Cable customers will not miss any home games. The NFL has agreed that local channels have the right to broadcast the games involving teams in the local marketplace. And several Big Ten football match-ups will be available on other networks.
The NFL Network, Big Ten Network, Fox Sports Regional Networks and ESPN aren't asking for a lot of money. The NFL Network, Big Ten Network, Fox Sports Regional Networks and ESPN are seeking to charge ALL customers of the most widely distributed tier of cable and/or broadband service. This means ALL customer costs go up instead of just the customers who are willing to pay more for this additional content.
The NFL, Big Ten, Fox Sports Regional Networks and ESPN are putting the best interest of their fans first in this argument. If the NFL, Big Ten, Fox Sports Regional Networks and ESPN had the best interests of their fans in mind, they would allow cable operators to offer the service to the fans that want it. Fans are hurt when the NFL Network, Big Ten Network, Fox Sports Regional Networks and ESPN360 won't allow their services to be offered in a way that satisfies their sports fans and allow non-sports fans to not receive the networks.
The NFL, Big Ten, Fox Sports Regional Networks and ESPN are looking out for all consumers' interests. If the NFL, Big Ten, Fox Sports Regional Networks and ESPN were acting in the best interests of the consumer, they would not demand wide distribution to ALL consumers. Instead the NFL Network, Big Ten Network, Fox Sports Regional Networks and ESPN360 would offer their fans the opportunity to purchase the services, giving non-sports fans the choice not to pay for these extremely expensive sports programming services.


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